Alki Surf Shop: The Store Verizon Helped Build

A mini Statue of Liberty near the birthplace of Seattle

A mini Statue of Liberty near the birthplace of Seattle

Many people think of Verizon simply as a telecommunications company. But it’s much more. Because of its unique lens on its customer’s needs, it enables people to create, build, communicate and connect in ways you might not imagine.

After months of planning and renovation, in July we opened the legendary Alki Surf Shop in Seattle, home of original Alki-branded clothing and accessories.

Alki Surf Shop is a dream come true for both my husband and me. We’ve created a unique, fun and inviting experience in the Alki Beach neighborhood of West Seattle.

Beside the great “Genuine Alki”-branded clothing we’ve designed and produced locally, we identified and filled a need: There wasn’t a resource on the beach that offered essential things like towels, mats, sunscreen and other “oops, we forgot” items.  And we realized there isn’t a central source providing information on local businesses and services, so we started a bulletin board featuring business cards, menus and schedules to help support our neighbors, while at the same time helping visitors to the beach..

Tees, tanks and hoodies with the Alki Genuine brand.

Tees, tanks and hoodies with the Alki Genuine brand.

Colorful beach towels, sunscreen, sunglasses, beach mats, flip flops and more are available to beach visitors.

Colorful beach towels, sunscreen, sunglasses, beach mats, flip flops and more are available to beach visitors.

Also, there wasn’t a place on the beach that focused on Alki souvenirs, which is crazy since Alki is a “must see” destination in Seattle. People frequently tell us it feels more like southern California or Hawaii than a metropolitan city. In addition to the wonderful people we’ve met in our neighborhood, just this past week we had visitors from France, Germany, Finland, Denmark, Japan, Hong Kong, Canada, Mexico, The Dominican Republic, and states from all across the country.

Our first visitors from Germany and Arkansas

Our first visitors from Germany and Arkansas

Alki Surf Shop offers a clean, beautiful and inviting shopping experience with a friendly “island vibe.” We receive a lot of great comments in our guest book, and love the suggestions we receive from customers who help guide us as we add new products to our shelves. When a customer makes a purchase, they are treated like “Hawaiian royalty” by David, who blows a conch shell with a shout out to thank them. It makes for lots of laughter and applause.

From early in our journey, the Nokia Lumia Icon smartphone, and Nokia Lumia 2520 tablet played important roles. They allowed us to connect with, and stay on top of, correspondence with suppliers, manage our inventory, and source, as well as coordinate the procurement of important building materials. They were literally lifelines for us!

© Terri Nakamura Sweet! Nokia Lumia Icon and 2520

Verizon’s Nokia Lumia Icon smartphone and the Nokia Lumia 2520 tablet.

By storing important documents in the cloud, everyone with authority to share the files is able to access and update them using the 2520. The tablet is housed in a durable case with a built-in keyboard and touchpad—both beautifully designed for aesthetics and functionality. And it folds compactly for storage. And we often use the Icon to power the music in the store, or to take photos and videos of our visitors.

In addition to the Icon and 2520, we have Verizon cell-phone signal booster, and a Belkin HD Net Cam — essentials needed for staying connected.

© Terri Nakamura  Belkin Netcam HD for Alki Surf Shop Seattle

The awesome Belkin Netcam HD plus helps us monitor activity in the store, day and night.

The Belkin HD Net Cam offers amazing peace of mind. There are five sensitivity ranges for motion detection from “lowest” to “highest,” and depending on the setting chosen, we are sent alerts of movement in a given area, allowing us to immediately see and hear what is happening. There is also an option to store recorded video on a subscription cloud service. The night vision feature let’s us look in on the store at any time, which is amazing and cool.

Two other great add-on tools from Verizon include the Jawbone Era, a very small, light and comfortable headset, which makes it possible to talk, hands-free, while performing other work.

The second is the Jawbone Up Activity Tracker, which is basically a bracelet that monitors your movement. Since we began the process of building the store, it’s required so much in the way of physical exertion (demolition, stripping surfaces, scraping, speckling, sanding, painting, finishing, etc.), that I’ve lost 12 pounds! It’s been great to have the Jawbone Tracker as a positive reinforcer!

© Terri Nakamura  Jawbone ERA and Jawbone UP cropped

Terrific gadgets including the Jawbone UP and Jawbone ERA have enhanced the process.

It may take a village to raise a child, but it took Verizon to help our business get up and running. Thank you to @theonlinemom and #vzwbuzz for helping make our dream come true.


Follow us on Twitter: @alkisurfshop; Friend us on Facebook: https://www.facebook.com/alkisurfshop or visit us at the store in Seattle, located at 2622 Alki Avenue SW, Seattle, WA 98116 near 59th and Alki Avenue SW. (206) 403.1901.

© Terri Nakamura Dashboard hula girl Alki Surf Shop Seattle

One of three dashboard hula girls you can find at Alki Surf Shop in Seattle.

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#MoreNorCal with Verizon in San Francisco

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 The inspiring view of the San Francisco Bay Bridge with Cupid’s Bow by Claes Oldenburg and Coosje van Bruggen in the foreground.

Last week I had an amazing opportunity to spend three days in San Francisco as part of a 30-member group invited to attend the Verizon Brand Influencer’s Summit. The weather was beautiful and we all stayed in the Hyatt on Embarcadero, so it was a bit like an adult-geek summer camp!

What is a brand influencer?

Brand influencers are people who engage audiences on behalf of a company, product or service. From my standpoint, my personal reputation is at stake, so whatever I say or do in regard to Verizon can be counted upon to be authentically my personal opinion.

I’ve been a Verizon customer for more than a decade, so I’m a long-time consumer and supporter of the company. People have asked (and assumed) I receive payment for my tweets, posts and tagged content, but Verizon doesn’t pay me anything. I’ve received phones and tech gadgets, and have never been given ultimatums such as, “You must write about this product and endorse it.” Ethically, I won’t say something good unless it is.

What happened at the summit?

So many great things happened during the summit. From the moment my first Uber driver picked me up at the Oakland airport and dropped me off at the Hyatt, I knew I was in store for something very special. Meeting many long-time virtual friends from social media was truly exciting. Having experts from Verizon, Microsoft and Nokia introduce to us new technology was mind bending. And learning about Verizon’s exemplary global citizenship initiatives made me feel proud. In case you aren’t aware, The Verizon Foundation focuses on energy management, education and health care. You can learn more about them by checking out this link: http://www.verizonfoundation.org. I was truly inspired and impressed by their work.

We also were allowed to tour Verizon’s “Solutions Zone,” where new products as well as products still in development were on display. It was a rare opportunity to explore Verizon’s inner sanctum, and especially to access technology that is not yet released to market. Cameras, networking equipment, robots and even a soft-drink refrigerator with an illuminated, transparent, animated glass door. The Verizon Solutions Zone is a tech wonderland.

Five favorite Verizon moments

1.
Meeting Monica Villa, Sara Hawkins and Ann Tran. I’ve been wanting to meet Ann for years, and found her to be a lovely person. She’s pretty, petite, and fun. Monica is VZWBuzz’s fearless leader. She makes everything happen, and is fun, smart and kindsome of my favorite qualities. Sara and I became acquainted through Twitter and Instagram. She’s as warm and genuine as I knew she would be!

There were six #BA75 (www.bitrebels.com/social/twitters-top-75-badass-women/) sisters in attendance. Beside Ann, Sara and me, there was Joyce Cherrier, Misty Belardo and Gina Stark. It rocked!

#BA75 women in attendance included L-R: Terri Nakamura, Misty Belardo, Joyce Cherrier, Ann Tran, Gina Stark and Sara Hawkins

#BA75 women in attendance included L-R: Terri Nakamura, Misty Belardo, Joyce Cherrier, Ann Tran, Gina Stark and Sara Hawkins

2.
Our first dinner together at La Mar was delicious and fun. La Mer is a popular Peruvian seafood restaurant, beautifully situated overlooking San Francisco’s waterfront. Before dinner, we had a chance to mingle and introduce ourselves. Gina Stark and Chris Rauschnot were to my right and left during dinner. Each course was more amazing than the one before it.

3.
The first full day at the Verizon Innovation Center was exciting. The space is modern and inviting and the event was perfectly organized, complete with a full agenda, name placards, microphones, and plenty of great food and drink

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Receiving a new Nokia Lumia 2520 tablet along with a KILLER case with built-in keyboard was a mind-blowing. I’m writing this blog post with it, as it comes loaded with the Office suite, including WORD! Beside a full keyboard, the case also has a built-in track pad. Compact and light, it’s a beautifully designed piece of technology, functioning very much the same as a laptop. Another bonus: a Nokia wireless charging plate for our Lumia Icons. It is absolutely fantastic!

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4.
The second day, just when we thought it couldn’t get better, Verizon gave us an “Up24” and “ERA” by Jawbone, and the Roadster 2 in-car Bluetooth speaker. I returned to Seattle with a bulging suitcase to a boatload of work, so some of the gadgets haven’t yet been used. But let me say I’ve really looking forward to trying them!

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5.
At the end of the second day, the group scattered. But I enjoyed some great hang time with Gina Stark in the Hyatt lobby, where we were later joined by Ann Tran, Chris Fleury and Calvin Lee. A terrific cap to this superb experience was being able to see my college roommate, Barbara Lloyd, who was able to rearrange her schedule so she could visit for an hour. Seeing her was the icing on my favorite red velvet cake!

Barb and Terri  2

The Verizon Influencers Summit was a rare opportunity to view Verizon from the inside. I don’t imagine most people know how hard they work to integrate meaningful technology into the lives of their customers, employees, and the world at large. Learning about their public service initiatives painted a picture of how we wish all companies would behave. The gathering gifted us with the opportunity to solidify long-time connections and forge new ones. When the second Uber driver picked me up and we drove across the new Bay Bridge, I looked back at a very special experience. Thank you, Monica, for making it happen.


Visual scrapbook

Leaving Seattle © Terri Nakamura_WP_20140519

Checked my flight at Seattle Tacoma International Airport

In the plane © Terri Nakamura_WP_20140519

The plane was packed! I was so lucky because a woman I was chatting with had priority boarding (I was in the last group). She saved me a seat in the third row!

In my Uber Car © Terri Nakamura_WP_20140519

I can’t lie—I love Über. As we crossed the Bay Bridge into San Francisco, the driver pointed out the old bridge (to the left).

Welcome to the Hyatt © Terri Nakamura_WP_20140519

Finally arriving at the Hyatt on Embarcadero, I was greeted by a dapper doorman

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My room was on the 10th floor. Here is the view looking down into the lobby.

LaMar Menu © Terri Nakamura_WP_20140519

Dinner at La Mar was amazing! You can imagine a huge table of social media aficionados, all taking photos of the food with their Nokia Lumia Icons!

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Arriving at the Verizon Innovation Center after a brisk walk from the Hyatt.

VZW Summit first day © Terri Nakamura_WP_20140520

Getting settled before the presentations began.

Lumia2520 and more © Terri Nakamura_

Did we really receive new tablets?

Launching Lumia 2520 © Terri Nakamura_WP_20140520Excitement as we installed apps on our new Nokia Lumia 2520 tablets!

VZW Demo © Terri Nakamura_WP_20140520

The presenters were knowledgable and helpful, wanting to make sure they answered all of our questions.

Solutions-Zone-Terri-Nakamura-WP-20140521Video Camera © Terri Nakamura _WP_20140520

We saw a lot of cool new products in the Verizon Solutions Zone.

Leaving SF © Terri Nakamura_WP_20140521

Heading back across the bay to Oakland

Back In Seattle © Terri Nakamura_WP_20140521

Back to Seattle, greeted by traffic!